(Journal) Words
Free to read
The Daily Plate
Process
Why I still print everything
A screen forgives a layout that paper would expose. So every project here gets proofed at full size before a client sees it.
Studio
Twelve rules for a one-person studio
Written after ten years of doing it wrong first. Rule one is about saying no. Rule twelve is about saying no again.
Opinion
The case against moodboards
A wall of other people’s work is a wall of other people’s answers. Start with the brief and a blank sheet.
Case notes
Notes on a hotel key
The smallest object in an identity is often the one guests keep. A few notes from the Aalto Rooms project.
Craft
What a grid owes you
A grid is a promise to the reader about where things will be. Here is how I decide when to keep it and when to break it.
Case notes
Nine covers, one light
A year of portraits for Vessel Magazine, shot with a single lamp and no retouching.