02

Orrin Studio

Art Direction

2026

Cast & Column

A campaign shot entirely in raw concrete for an architecture practice that refuses renderings.

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Client

Orrin Studio

Role

Art direction

Services

Campaign, photography, print

Year

2026

Orrin refuses renderings, so the campaign had to be real concrete in real light. Three days on site, one lens, and a set of posters that show the material before the building.

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